R + W Antriebselemente GmbH develops and produces precision couplings, industrial couplings and cardan shafts. The company builds every day on the technology for state-of-the-art vehicles, means of transportation, space technology or medical high-tech devices.

The design agency Chimerical conceived and designed an individual app for R + W in order to present the product world of R + W in an innovative way. In this app, a virtual showroom is presented and the high-quality products can be experienced in three dimensions. With the app, a fascinating view into the interior of the products is possible, in that, in an exploded view, they can be divided into individual parts. All components of the product become visible and can be viewed from all sides. In the Augmented Reality area of ​​the app, product images of the catalog are brought to life and by scanning the product images, they are displayed three-dimensionally floating above the catalog. Additional information such as product features, datasheets and photographs of inserts of the products can be accessed.

Realtime Visions helped with the programming of this individual app and implemented the deployment for iOS, Android and Windows.